Digital Signage
Most of us think of digital signage as 'digital media and/or advertising'. Whilst that is indeed digital signage, it's only a small part of what digital signage can do and one the industries that can benefit from it.
Digital signage being used in this manner is what is aptly referred to as "revenue driven" digital signage, which refers to the selling of advertising space on a digital network. An example of this is what can be currently viewed in the airport concourse and shopping centres around America.
Digital Signage, by definition, is an electronic billboard system, used to present dynamic information electronically, on flat panel displays such as LCD, Plasma or Projectors.
Wherever you need to advertise, educate or inform customers, consumers, staff, students or partners, digital signage is a fast, reliable and simple way to get your message across to your specific target audience.
Designed to replace and enhance traditional signage methods, whether billboard signs, printed material or static bulletin boards, digital signage is helping to merge the industries of advertising networks, point of purchase display merchandising and information signage. Here are just some of the advantages of Digital Signage:
- Dramatically more eye-catching content.
- The ability to instantly update or add-to content for an up-to-the-minute information service.
- Deliver specific messages to specific audiences in specific location(s).
Even though I realized the fact that "half of my expense on advertisement is totally wasted", I still need to pay for them.
Besides, I usually spend most of my time and money dealing with location provider for a crown place to put my ADs.
Your advertisement will no more be charged this way. By using our system, it's extremely simple to find out how many people are definitely looking at your AD.
We have already deployed more than 1,000 digital signage terminals in North American, in metro stations, supermarkets, convenient shores and gas stations, with totally more than 500,000 people passing by every day.
Why Cereson DS ™
- Control your ADs in real time
- Intelligent AD analysis
- Natural traffic advantage, terminals have already been deployed in thousands of crown places in North America
Major Features
- Remotely arrange the content of our AD, take effects in real time
- Remotely arrange the location to play your AD, take effects in real time
- Remotely arrange the play frequency, time of your AD, take effects in real time
- Audience analysis, provides information of audience's age, gender, the time and the location they see the AD
- Intelligent AD play time recommendation
- Automatic calculating the price of your AD based on how many people have seen it
Next Generation of Digital Signage
- Embed ADs in motions / trailers / posts like they are the one before
- Independent terminal which allows deployment in any places with INTERNET access
- Wireless, even electronically cable-less terminals, allows deployment in moving cars, elevates and tables in restaurant.
